MetaSearch and Voice Assistant: the future (present?) of SEO

simone puorto - seo

If there were not already enough reasons for hotels to take an interest in metasearch advertising and voice-related SEO, since yesterday Kayak is officially available on Google Home, the voice-activated search device by Big G, allowing users to find information about hotels and flights.The service is only in english so far but it's another step to the inevitable voice-driven-search-revolution, if you consider that just last year Amazon integrated Skyscanner flights API into its cloud-based voice service.